Friday, January 9, 2009

A Business Model?

I am now one week into my annual month off the booze, although that doesn't stretch to month away from pubs - how would I watch Liverpool overwise? Mind you the beer in Zlata is so comically bad at times that I know I could take a lifetime vow of abstinence and go there everyday without fear of temptation (for those interested, they sell Gambrinus and Pilsner Urquell - some of my mates have switched to Urquell as a result of the Gambrinus).

I have been told several times that I should just drink non-alcoholic beer for the month, but that feels like cheating to me. So I sit in the pub with a coffee and a mineral water, while I tell friends what beers to drink - and feel sickly jealous inside, despite being beatifically serene on the outside. This was especially true on Monday as a friend was getting stuck into her second Hukvaldy 14° polotmávé. Even more so last night when in U Slovanské Lípy introducing a friend to the delights of Kout na Šumavě.

Things seem to be going well for the guys at U Slovanské Lípy, the place was doing a very brisk trade - I would say the place was about 75% full. Seeing as though it is only about a 15 minute walk home, I decided to brave the cold (it was about -15º Celsius I believe) and conduct a little experiment. I had a quick gander through the window of evey pub I went by. Every other pub on the way home through Žižkov, Prague's pub central, was practically deserted - barely a soul out "enjoying" Gambrinus, Staropramen, Braník or Stella.

Could there be a correlation here? Excellent beer at good prices makes a pub a place people want to visit regardless of the time of year. I still marvel at times that the magnficent 10º pale lager costs 20kč ($1, £0.70, €0.76) for a half litre of loveliness.

3 comments:

  1. A whole month? You're a better man than me..

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  2. It is something of a tradition now, once the first 10 days are done it is actually quite easy. The last week is the worst, as you inevitably have to plan your first beer so as not to be disappointed!!

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  3. I am really glad they seem to be doing well.
    You know what I've heard? Before stocking Kout, that same place, under other owners, used to stock Staropramen. So, it's a double pleasure to see what sort of beer they have now.

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