Wednesday, July 8, 2009

Get Into The Spirit

BrewDog are one of my favourite breweries. Not just because they are from the same part of Scotland as my mother and most of my family; not just because they make fabulous beer (of the 4 bottles than came across the Atlantic with me, 3 were Paradox Smokeheads); not just because they actively involve their customers in their decision making processes; because of all the above and more.

Well, James and co are at it again and have created a website dedicated to their excellent Zeitgeist lager, which they are turning over to their customers to take ownership of. The idea behind the website is that the Zeitgeist brand belongs to the customers, as such the content is created by those who buy and drink the beer.

Here's how it works, firstly you need to buy some Zeitgeist through the website - use the purchase code SHEEP in order to get a 70% discount, and you will get a code allowing you to post content on the blog. Considering a 12 pack costs £12, a 70% discount will save you £8.40. Not only do you get to be part of something different and new, you can get some superb beer at an insanely low price, so get in there while the offer stands!

13 comments:

  1. I drank a bottle of this two nights ago and thought it was rather tasty! I'll post the notes in the next week or so. But with that offer, I may be ordering some!

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  2. Great offer. It's just a pain in the hole that crossing into into the Republic of Ireland more than triples the delivery cost -- £20 rather than £6.

    Thanks but no thanks.

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  3. Bugger. I can imagine it's even more to Germany...

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  4. Having registered with the site I should be able to tell you, except when I try to change my address there's no option to change country -- United Kingdom is the only line in the drop-down.

    My experiences with BrewDog's e-commerce have been pretty poor so far (no bottles in my mixed case were wrapped in anything, delivering a smashed Rip Tide). Which is a crying shame.

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  5. I registered last night and had no problem with using my US address.

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  6. Maybe, like PayPal, you can't change your country of residence once signed up. Might need another account. I should sign up myself really to find the costs :)

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  7. Try changing your address to Germany as that's the only way I can see to find out how much shipping to Germany would cost. And how much was shipping to the US?

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  8. Oh, OK: maybe it is a feature rather than a bug. I often get those two mixed up :)

    Still, they should list delivery costs somewhere.

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  9. Well, it's 20 quid to Germany too, which is just over €23, so with discount, about €27 for 12 bottles.

    However, if you order 2x12, the delivery is the same, so €31.60 for 24 is more appealing :)

    With their packaging, maybe 18 will arrive intact :P

    Todays Captcha word: "numping". Hmmm

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  10. numping? Sounds like a sordid little village in Austria!

    On the packaging front, I only had one bottle break on me when I got stuff shipped to the Czech Republic. Mind you for really good packaging Lovibond's can't be beaten!

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  11. I fancy trying that Smokehead stuff. It sounds interesting.

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  12. Smokehead is fantastic! If I were in the UK I would be ordering from BrewDog's main website regularly.

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  13. Well, I just went to place an order for 2x12 and the delivery has risen to £35 from £20, and the same for 12 bottles. So screw that! :(

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